One industrial manufacturer.
Seven new export markets. Zero ad spend.

Venus Home Appliances, a family-run water heater manufacturer. The Joint MD had no public presence, and export growth depended entirely on existing agents.

Started working together
2025
founder-led content and direct outreach, zero ads
Export leads generated
13
inbound, from markets they had never sold into
Export markets unlocked
7
countries buying for the first time
LibyaMaltaSeychellesTanzaniaBahrainOmanJapan
Average order value
€65,000
per export lead generated
Several active leads, each individually returning 6 times the annual retainer cost.
Before

198 followers, no public presence

Export growth depended entirely on existing agents and manual outreach. The same handful of markets, the same relationships, no new inbound.

Murali's LinkedIn profile before
After

2,600+ targeted followers, buyers reaching out first

A founder-led content system in his real voice, the company's presence managed, and direct outreach to procurement and distribution contacts. Without ever touching paid ads.

Murali's LinkedIn profile after